The following is an excerpt from Ewan Spence | July 8, 2012 | Forbes.com |
A smartphone from Amazon is an intoxicating prospect for those of us who watch the mobile world. Apple brought a huge amount of disruption into the space with the launch of the iPhone (arguably changing the definition of what a smartphone should do), Steve Jobs and his Jesus phone never attacked the carriers.
For all the world-changing mythos that built up around it, the iPhone never challenged the dominance of the carriers either at the US launch or anywhere else around the world. No other hardware manufacturer had the power then to do so, and arguably none of the incumbents can at the moment.
Perhaps Amazon will in 2012.
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