Home Daily Blitz Google, Global Carriers Team Up To Improve Text Messaging

Google, Global Carriers Team Up To Improve Text Messaging


foxnews articleThe following is an excerpt from Stephanie Mlot | February 23, 2016 | Foxnews.com |

Google wants to improve the text-messaging experience on Android by embracing Rich Communications Services (RCS), though in an age of WhatsApp and Facebook Messenger, it remains to be seen if the move will have much of an impact.

Nonetheless, the search giant is teaming up with mostly international wireless carriers to roll out RCS, which promises features like group chat, high-resolution photo sharing, read receipts, and advanced calling.

Participating carriers include Sprint, América Móvil, Bharti Airtel Ltd, Deutsche Telekom, Etisalat, Globe Telecom, KPN, Millicom, MTN, Orange, PLAY, Smart Communications, Telenor Group, TeliaSonera, Telstra, TIM, Turkcell, VimpelCom, and Vodafone. They have "agreed to transition toward a common, universal profile based on the GSMA's RCS specifications and an Android RCS client provided by Google in collaboration with operators and OEMs," according to the GSMA, which runs MWC.

According to the GSMA, carriers can "deploy their own infrastructure or they have the option to use the Jibe Platform from Google, which supports the universal RCS profile." Google acquired Jibe in September to help carriers "easily deploy RCS to their users."

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