The following is an excerpt from Roger Cheng | September 5, 2012 | cbsnews.com |
(CNET) Say hello to the new Motorola Mobility.
Motorola, which struggled as a standalone company competing in the cutthroat smartphone business, gets a second chance under Google (GOOG), a parent with loads of cash and even more patience.
The changes start with Dennis Woodside, an ex-Googler who now runs Motorola. Under Woodside, the company reshuffled and brought on new key managers, shifted resources away from its basic phone business, and focused more on the smartphones it believes resonates with power users.
Today’s announcement of not one, but three different Droid Razr smartphones — Motorola’s first as a part of Google — represents the first steps in its new direction. The company today unveiled the Droid Razr HD, the extra battery-packing Droid Razr Maxx HD, and the compact Droid Razr M, all three going to Verizon Wireless.
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The smartphones exemplify the key advantages Woodside said his company holds over its rivals: a superior know-how in 4G LTE; longer lasting battery life; and a pure focus on Android.
“We’re deciding as a company to stand for innovation,” Woodside told CNET in an interview.
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