According to IDC, more than 150 million smartphones were sold worldwide in Q4 2011, bringing the total sales for the year to more than 490 million units. Meanwhile, Gartner estimated that worldwide Q4 2011 sales of smartphones were at 149 million, and that the total across the year was 472 million units. That’s a lot of smartphones!
With more than 45% of US mobile phone owners owning a smartphone as of Q4 2011, it’s likely that if you’re reading this, your Samsung, Apple, Nokia, HTC, or RIM phone has texting or SMS. But SMS isn’t just for sending messages to your friends and loved ones anymore. SMS has become a convenient and critical component of the mobile lottery solution that enables users to play the lottery on their smartphones.
Mobile Integrated Solutions, a technology company that has developed a comprehensive solution for the purchase and tracking of lottery tickets, uses a text-based interface that provides an easy to use message driven transaction sequence that can be customized to offer tickets and wagers for popular games.
Mobile Integrated Solutions’ technology uses SMS so that lottery players can register, purchase tickets, get account balances, check jackpots, review ticket purchases, receive notifications from the lottery, and more.
The benefits of using SMS to facilitate mobile lottery play are that it supports a wide range of devices, there’s extensive availability world-wide, and it’s simple to use–after all, everyone with a smartphone knows how to text.
By combining a familiar form of technology–texting–with a unique technology that enables users to play the lottery on their smartphones, Mobile Integrated Solutions has a winner on its hands.
For more information about Mobile Integrated Systems, please visit www.MobileIntegratedSystems,com.