The following is an excerpt from Chris Barth | June 29, 2012 | Forbes.com |
Social media addicts may be dismayed to learn today that Twitter updates will no longer automatically sync with LinkedIn accounts. In a blog post earlier today, Ryan Roslansky, Head of Content Products at LinkedIn, noted that as part of Twitter’s “evolving platform efforts,” tweets will no longer be displayed on LinkedIn. The change ends a two-and-a-half-year partnership between the two companies and marks a larger shift by Twitter away from third party applications. Previously, users could opt to have all tweets, or just those tagged with the hashtag #in or #li, flow directly onto their LinkedIn profile pages.
Earlier this afternoon, Michael Sippey, who runs the consumer product team at Twitter, took to Twitter’s announcements page to post a note regarding Twitter’s ongoing changes. In his post, he outlined the company’s desire to “build engaging experiences into Twitter” and allow “developers to be able to build applications that run within Tweets.” In other words, Twitter wants to be the story, not just the headline. LinkedIn’s Roslansky followed up with a post of his own, outlining the effect on LinkedIn.
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